Pay Per Click (PPC) Advertising
Pay-Per-Click Marketing is a paid search model that allows advertisers to gain immediate traffic to a website. Advertisers pay every time a user clicks on the ad, hence the “Pay-Per-Click” name.
For most people, the term “PPC” refers to Google Ads but many other platforms use a pay-per-click model such as: LinkedIn, Bing, Pinterest, Amazon, and others.
We generally help customers with the following business concerns:
- Your business can handle more leads and additional revenue
- Your competitors are running PPC ads
- You are dissatisfied with your PPC results
- You don’t know if your PPC results are underperforming, average or overperforming
Our Pay Per Click Services
We create campaigns based on a thorough keyword research. After identifying the most impactful keywords, we create PPC campaigns based on our based practices and expertise. We focus on generating leads, appointments and revenue for our clients.
We believe intense testing is the only way to improve over time. Whether we are introducing new keywords, ad copy, or landing page, we make sure we never stop leveling up your performance.
Powered by AI
Unlike most agencies, we use artificial intelligence to manage our bids. This provides our campaign with the ability of making thousands of adjustment per day, and generate superior performance.
Conversion Rate Optimization (CRO)
Landing page optimization is a huge factor in how you convert paid traffic into warm leads. There is a science to the copywriting, color, contrast, and the page structure. With years of experience on our side, we can help you convert more clicks into leads.
Google Shopping Ads
These campaigns are a good fit if you have a wide range of products. We will set up your Google Merchant Center and create product listings from your website. In Google Ads, we create campaigns that drive qualified traffic directly to your product pages!
Google Discovery Ads
Google Discovery is a newer campaign type that allows you to advertise to up to 3 billion people on a monthly basis. It includes the following platforms: Youtube, Gmail, Google Discover, and other Google properties. We create compelling ads and copy that will drive both brand awareness and leads to your website.